The launch of the TWR Supercat was always shaped as a sequence, beginning at home in the UK, before taking the project to an international audience in Los Angeles.

Together, the two launches marked the public debut of a car more than four years in development and the first opportunity for invited guests to experience the Supercat in its finished prototype form.

The UK Launch

The Supercat was first revealed in the UK across two dedicated launch events, bringing together the people closest to the project.

The initial event was hosted for TWR’s business partners and suppliers, those who played a direct role in the car’s development and delivery. This was followed by a second gathering for deposit holders, VIPs and long-standing friends of the brand.

Together, the events marked the culmination of four years of engineering, design and testing.

The prototype was unveiled without barriers. Guests were invited to see the car up close, study the details, touch the materials and understand the engineering decisions firsthand.

To complete the experience, the Supercat was started and revved, allowing attendees to hear and feel the character of the V12.

Los Angeles: The Global Statement

With the UK launch complete, the Supercat travelled to Los Angeles for its international debut.

The LA event was hosted at Magnus Walker’s downtown loft, a setting chosen for its authenticity and connection to automotive culture. More than 300 invited guests attended, including media, collaborators and friends of TWR from across the global automotive and creative communities.

As in the UK, the focus was on access rather than spectacle. The Supercat was presented as a working prototype, to be viewed, discussed and experienced at close quarters.

The Los Angeles launch introduced the Supercat to a wider audience and set the tone for its presence in the US market: confident, unconventional and deliberately uncompromised.